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Regional HUMMER Happening in Mexico

HUMMER owners in San Luis Potosi, Mexico, hit the off-road trails to put their rides to the test.

HUMMER dealers around the country host experiential programs for owners called HUMMER Happening. Happenings are open exclusively to HUMMER owners and give dealers an opportunity to educate and entertain owners about their vehicle and its capabilities, features and benefits. Dealers host a minimum of four Happenings each year, and at least two of these are off-road events. The off road driving events teach owners off-road driving skills, as well as how to respect the environment by following the 'Tread Lightly' guidelines. Tread Lightly is a not for profit organization dedicated to protecting the great outdoors.

Many HUMMER owners have their first off-road driving experience at a HUMMER Happening, and then apply what they've learned to pursue new off-road adventures on their own. Happenings typically consist of activities especially tailored to the local HUMMER owners and their geographic area. They include social events such as private concerts, sporting events, charity outreach and support, in-dealership tutorials and more. Off-road events include half day, full day or weekend off road drives on private or public lands.

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