1995, GM Launches the Vehicle Line Executive System

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The Vehicle Line Executive (VLE) organizational structure was created to provide a small, empowered and cross-functional team with single point decision-making responsibility to lead new and annual vehicle programs through their initial development and lifecycle updates. VLE teams were first put in place in North America for thirteen car and truck programs. The teams were comprised of full or part-time matrixed team members from the functional groups. Those assignments contributing to the overall performance of the program were: Design (Styling), Engineering, Manufacturing, Finance, Materials Management, Planning and Quality. It was the responsibility of the VLE led team to integrate all aspects of their various programs and make decisions that set program direction, determined program timing, reported progress against schedule, ensured financial performance and delivered the products that customers desired to purchase.

GMIO VLEs

In 1997, the VLE system was expanded to GM’s International Organization (GMIO) with five more car and truck platform teams: four in Europe and one in Australia. GMIO consisted of three regions: Asia Pacific, Latin America/ Middle East and Europe. These teams also included a matrix link with a Marketing team member.

Global VLE

For the first time, there was an assignment of Global VLE responsibility for the Mid-size Car program. This brought together the new regional VLEs that were responsible for their programs in Asia, Australia, South America and Europe (including Sweden) along with the existing N.A. VLE. First generation vehicles developed under this global effort had common “Epsilon” architecture and many common components. Brands and vehicles from this initial global VLE program include the 21st Century launches of Opel Vectra, Vauxhall Vectra, Saab 9-3, Chevrolet Malibu, Pontiac G6 and Saturn Aura vehicles.

The common architecture established common powertrain mounting, crash load paths, underbody and front of dash structure, common chassis components front and rear, and electrical architecture. The common “Epsilon” architecture also supported the common locators for flexible body shop fabrication equipment and final assembly process in the manufacturing plants.


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